ecommerce marketing

How to Fully Optimize Your Website for Online Success

By Summit Scout / April 25, 2023

SEO (Search Engine Optimization) has been the top marketing strategy for the last decade for good reason. Billions of searches are submitted on Google everyday, and with nearly 30% of those searches ending in a click, being the top of the results can be a big boost for your website’s traffic. In order to be…

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Holiday Sales Blues: Why Ecommerce Holiday Sales Were Disappointing in 2022, and What You Can Do About It

By Ashley Mae Biggerstaff / January 26, 2023

If your ecommerce holidays sales were a little disappointing in 2022, you are not alone. Many websites geared up for Black Friday and Cyber Monday sales turned out to be more like a steady trickle than a torrential rush. Sales came in, but not in the drastic jumps we are used to seeing after Thanksgiving.…

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